legal | eschenlauer sinic

eschenlauer sinic
creative practice in paris

Marie Eschenlauer, e. i.
siret : 841 879 018 00023
ape : 9003B
marie@eschenlauer-sinic.fr

Mael Sinic, e. i.
siret : 841 879 0000 0039
ape : 9003B
mael@eschenlauer-sinic.fr

adress
office 211
plateau urbain — bâtiment b
182 boulevard de la villette
paris 19

domain
eschenlauer-sinic.fr
contact@eschenlauer-sinic.fr

editors
marie eschenlauer
mael sinic

host
ionos

design 
eschenlauer sinic

developer 
adrien goua

typeface
neue haas grotesk
by christian schwartz

social networks
instagram
linkedin
pinterest
arena
fonts in use

services
creative direction, art direction, graphic design, consulting, creative expression, branding, visual identity, brand vision, global visual system, image making, image direction, visual langage, iconography research, packaging, fragrance design, cgi and 3D, photography, motion, advertising, digital campaign, wayfinding, signage system, type design, lettering, web design, editorial design, printing follow-up, etc…

collaborators
république studio, generalpublic, betc, tata harper, bruno ferdinand, pierre-alexis guinet, faye and gina, atelier choque le goff, julie savigneux, sylvia tournerie, etc…

clients
hermès, lacoste, fendi, boucheron, carine roitfeld, from future, betc, bmg entertainment, desselle partners, mastermind magazine, tata harper, david koma, figura, pierre yovanovitch, pierre bonnefille, pascale monvoisin, annelise michelson, steiger et cie., adresses hôtels, le grand mazarin, maisons pariente, iconic house, réunion des musées nationaux grand palais, musée guimet: musée national des arts asiatiques-guimet, pavillon de l’arsenal, école européenne supérieure d’art de bretagne, les compagnons du cinéma, vavarium - atelier artistique mutualisé, cracki records, 99 ginger, bao family, suzie & léo, etc…

miscellaneous
– workshop
“custom-built intrigue” a 2 days workshop about ed rusha’s work, fashion advertising apothegms and typography composition. 2023, éesab, france
– teaching
1 year of graphic design course for first-year students, propaedeutic level. 2019, éesab, france
– jury
entrance exam for éesab rennes. 2018, éesab, france
– talk
launch of artpress2 n°42 “art & graphisme” (andéa summer seminar) with catherine millet and philippe ducat. 2018, rennes, france

abc
avant-garde, bespoke, couture, daring, eccentric, flair, glamour, handcrafted, innovation, juxtaposition, keystone, luxury, modernity, narrative, obsessions, proportion, quirkiness, radical, sophistication, texture, uniformity, versatility, whimsical, xerox, youthquake, zeitgeist

manifesto
the typography of this portfolio is directly influenced by jan tschichold’s concept, as outlined in his manifesto “die neue typographie” published in 1928. this radical approach seeks to break away from traditional typographic conventions in favor of a more streamlined and functional aesthetic. tschichold argues that the exclusive use of lowercase letters makes the text more legible and harmonious, avoiding distractions caused by uppercase letters and variations in character size. by abolishing the traditional hierarchy dictated by uppercase letters, he aims to establish visual equality among the letters, thereby promoting better readability and greater clarity in written communication.